Alejandra Sánchez
Director of Institutional Relations and Communications
AMIA

Alejandra Sánchez Apodaca hlds a bachelor’s degree in Business Administration from the Universidad Iberoamericana. She has two master’s degrees: one in Foreign Trade from the Complutense University of Madrid, and another in Commercial Management and Marketing from CESMA Madrid.
Currently, she is the Institucional Relations and Communications Director for the Mexican Automotive Industry Association (AMIA).
With extensive international and government experience, Alejandra has held several relevant positions -both domestically and abroad- in the federal and state public sectors, the diplomatic service, and the private sector.
Most recently, she was Director of Government Relations for Honeywell, Undersecretary of Industry and Commerce for the State of Puebla and Mexico’s Commercial Counselor in Sweden for the Nordic and Baltic countries.